Profile · company · Fintech
Wise.
International money transfer and accounts.
Typecompany
CategoryFintech
Founded2011
Based inLondon
By Anish· Founder · Vedwix
·Story
Wise (formerly TransferWise) was founded in 2011 by Kristo Käärmann and Taavet Hinrikus. The company built international money transfer with transparent, low-cost pricing — a stark contrast to traditional banks. By 2026, Wise has tens of millions of customers globally and a public listing in London.
What they built
Wise (international transfers), Wise Account, Wise Business, Wise API.
Notable facts
- Founded 2011
- Direct listing 2021 (LSE)
- Tens of millions of customers
- Wise Business for SMBs
- Aggressive transparency in pricing
Design / brand lessons
Aggressive transparency is positioning — Wise's "see exactly what you pay" tagline differentiates.
Inspired by Wise?
Build at that level.
The companies above set the bar. Vedwix designs and engineers in the same league. Brief us if you want to ship like Wise.
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