RFP Template (Agency Engagement)
for agencies hiring sub-contractors.
A request-for-proposal template founders can send to agencies — written by an agency. White-label considerations, NDAs, IP ownership.
Get the templateWhat's included
- Company background
- Project goals
- Audience
- Deliverables
- Budget range
- Timeline
- Evaluation criteria
Why this version
White-label considerations, NDAs, IP ownership.
We get bad RFPs weekly. This is the version we wish people sent.
How agencies hiring sub-contractors use this template.
For agencies hiring sub-contractors, RFPs include white-label considerations, NDAs, IP ownership, and invoice routing. The relationship is different from end-client RFPs — sub-contracted studios are often more flexible on process but stricter on payment terms. Agencies issuing RFPs should be transparent about budget rolling up to a larger client engagement; sub-contractor agencies will price differently knowing it's indirect.
agencies hiring sub-contractors-specific gotchas
- White-label clarity prevents end-client confusion
- NDA must protect end-client IP
- Payment terms net-30 or net-45 are standard
- IP ownership flows to end-client unless specified
- Invoice routing through agency — clarify upfront
A 30-person agency sub-contracts a specialized AI engagement to a smaller studio. The RFP clarifies white-label requirements, IP flow, and payment terms upfront. Engagement closes in 2 weeks.
Common agencies hiring sub-contractors questions
Can sub-contractors directly contact end clients?
Specify in the RFP. Most prefer agency as sole point of contact.
Who owns deliverables?
End client typically. Sub-contractor retains right to portfolio after launch.
Templates are starts.
If you want senior practitioners filling in this template for a specific agencies hiring sub-contractors engagement, brief us.
Brief us